NCBPMA News is the bimonthly newsletter for members of the Northern California Book Publicity and Marketing Association. (Find out about joining here!) This publication features a wealth of news and information for publishing professionals:

• Our Program Notes recap the NCBPMA's monthly events that analyze emerging industry trends and provide tried-and-true strategies in the areas of marketing, publicity, and sales. Guest speakers include those within the publishing industry as well as media, booksellers, and other industry-related experts.
• Feature Articles cover current topics that Bay Area publicity and marketing people want to know about.
• Member News keeps you in the loop about the activities of our members.
• Job Listings let you know who's hiring. Full listings are available on the NCBPMA web site.
• Our new In the Spotlight feature profiles a different small Northern California publisher in each issue.
• Each issue contains a targeted media list to help you build your in-house contact lists to make the most of your publicity efforts.
• Media Updates alert you to the latest personnel changes in the media.
• The Marketing Minute is a column devoted to marketing tips and tricks to making the most out of your budget.
• The Book Reviews section gives you a taste for what to read to find the latest publicity and marketing tips, trends, and strategies.

NCBPMA News is always looking for additional information about member news, media updates, articles, job listings, and inquiries. Please send your suggestions and submissions to Chanté Mouton, Editor, at newsletter@ncbpma.org.